Domain names aren’t denominated in a single currency and are easily transferable around the world.
With S&P’s downgrade of U.S. long term debt, financial markets around the world are trying to make sense of it. It’s not like the U.S. economy and outlook has actually changed since the announcement was made. And few people trust S&P, the same company that rated a number of worthless mortgage securities AAA.
But of course this means turbulent times are ahead for your savings. As an American, I have a lot of my savings in U.S. dollars and about an equal amount in equities. While you may consider this very risk averse, those dollars keep falling in value at the same time equities do.
Which is why I’m happy to also have significant domain name assets. They aren’t denominated in U.S. dollars. Nor Euros, which could very well disappear over the next decade. Unlike some assets (e.g. U.S. real estate) they are easily transferable and salable around the world in any currency.
Domain names aren’t very liquid, but it’s a good feeling to have money tied up in an asset class with international appeal.
© DomainNameWire.com 2011.
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Study says WWW typo is most common prefix in trademark infringing domain names.
A new study from Corporation Service Company (CSC) — which provides trademark protection services — shows that www is the most common prefix to brand names used to “trademark infringers” in domain names. (The very common typo where someone forgets the dot between www and the domain name.)
Perhaps more interesting is that most companies that do own the www typo of their web site don’t actually forward it to their main web site. 67% of the www typos owned by the actual web site owner didn’t point to any active web site. 80% of the www typos owned by someone other than the web site owner pointed to pay-per-click pages.
CSC says the www typo of its own web site gets about 1% of the traffic of its web site.
CSC determined that the most common suffix added to trademarks is “online”. Surprisingly, the common “com” typo where someone forgets to enter a dot between the second level domain and ‘com’ is only ranked #5.
The study looked at 100 randomly selected brands as well as all filed UDRP cases.
© DomainNameWire.com 2009.
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