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Archive for the ‘Domain Parking’ Category

Top Domain Name Wire stories of August

September 5, 2012ccTLDs, Domain Parking, Domain Sales, Domaining, Domainnamewire, UncategorizedComments Off on Top Domain Name Wire stories of August

ccTLDs, domain parking, and more make the top five list.

If August is over, why is it still 100 degrees in Austin? Sigh…

Here are the top 5 news stories from Domain Name Wire last month.

Oops, I entrusted my domain name to a tiny island nation!
think about political and technical risks before setting up your web site on a country code domain name.

Wow: Craigslist loses Craigslists.com domain dispute – so this guy creates a list, and his name is supposedly Craig, and…it’s kind of a funny story.

Meet the woman who bought a domain name instead of a house – entrepreneur plunked down cash for Posse.com.


Sedo says domain parking continuing to decline, writes off EUR 57.1 million
– increased competition is a key reason companies such as Sedo are seeing downward business pressure in domain parking.

Your domain names are worth less than you think – or, stop hating on other peoples’ domains and put your money where your mouth is.


© DomainNameWire.com 2012. This is copyrighted content. Do not republish.

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How browser changes are making a dent in direct navigation traffic

August 20, 2012Domain Parking, Domaining, Domainnamewire, sedoComments Off on How browser changes are making a dent in direct navigation traffic

Browser features change the way people navigate the web.

Last week I wrote about how Sedo’s domain name parking business continues to struggle.

The company cites a few reasons for the decline, including “advances made in browser technologies, which alters the circumstances surrounding monetization in the parking business”.

There’s no doubt that browsers are blurring the lines between typing in a domain name and a search. What that means for type-in traffic can be subject to debate.

I asked Sedo about what it is seeing from a direct navigation standpoint and why it thinks browser changes are affecting its business. Here’s what Sedo CEO Tobias Flaitz has to say about it:

In general, new browser technology and browsing trends are changing the way people navigate the web. For example, those of us who browse the web using Google Chrome see no differentiation between the URL bar and the search function. This means that more users are typing searches, and not domain names, directly into the URL bar. Auto-fill technologies and search algorithms are also improving rapidly, so browsers do not accept as many misspellings. Overall, this means that browsing often begins with a search instead of direct navigation, which inevitably affects type-in traffic to parked names. However, any web user who knows a site’s URL or is interested in purchasing a domain can still navigate to that domain name directly.


© DomainNameWire.com 2011.

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Sedo says domain parking continuing to decline, writes off EUR 57.1 million

August 14, 2012Domain Parking, Domaining, DomainnamewireComments Off on Sedo says domain parking continuing to decline, writes off EUR 57.1 million

Company says intense competition and overall decline in domain parking are hurting its business.

Sedo Holding, which runs Sedo and affiliate marketing company Affilinet, recently released first half financial results.

Last month I wrote about how Sedo had lowered expectations for domain parking. Now the company says its domain parking business trajectory is worse than expected.

The Sedo segment of Sedo Holding declined 17.9% in the first half of 2012 compared to 2011. Revenue fell from EUR 20.1 million in the first half of last year to EUR 16.5 million this year.

While domain name sales are fine, parking woes continues to plague the company. Sedo says the overall decline in domain parking continues, but it also faces competition from “new and price-aggressive” parking providers. (I suspect Frank Schilling’s Internet Traffic is one of those.)

The company also said domain parking is being hurt by “advances made in browser technologies, which alters the circumstances surrounding monetization in the parking business”

As a result, Sedo wrote off a whopping EUR 57.1 million of goodwill in its domain marketing segment.

You can read the full first half report here (pdf).


© DomainNameWire.com 2011.

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Why domain parking companies get named on “bad host” lists

August 7, 2012Domain Parking, Domaining, Domainnamewire, hostexploitComments Off on Why domain parking companies get named on “bad host” lists

Old data leads to parking companies landing on malware lists.

Last October Oversee.net was named the “#1 Bad Host” by HostExploit, a group that compiles data about malware and other nefarious things on the web.

It’s not the first time a domain parking company or registrar has been called out by HostExploit.

So why is it that domain parking companies land on these bad lists?

At a high level, it’s all about old data.

“There’s a big misunderstanding about the parking industry as a whole,” explains Aaron Kvitek, VP, Marketing & Communications at Oversee.net. “It’s not just on HostExploit’s part, but also their data providers.”

The problem is that domain parking companies frequently park recently expired domain names. These domain names may have been used for nefarious purposes before they expired, and data providers don’t update the change of ownership for around ninety days.

HostExploit and similar groups depend on these data providers for data about which domains are being used for bad purposes.

“The parking companies that have the domains parked on their platforms are going to be flagged by those data providers even though the domain has changed ownership and is in no way, shape, or form spreading malware,” said Kvitek.

Registrars also get dinged for their customers’ activities. While registrars can generally police what happens with domains on their network, it’s impossible to stamp it out.

Since Oversee.net previously owned Moniker, it was penalized with both parked domains and when Moniker registrants were up to no good.

Although Moniker was taken off Oversee.net’s network in May, it will still end up hurting Oversee.net in HostExploit’s next report because of the data lag.

So can’t groups like HostExploit just get their data providers to refresh their data more often or track changes in domain ownership? Kvitek said it’s just not a high priority for data providers. (Google is one of the largest).

Oversee.net is no longer ranked the #1 Bad Host. Kvitek says the company took steps to better filter the domain names it was buying to avoid those with known problems.

“They are always going to slip through the cracks, but we got a little better at that,” he said.

Moniker also worked to move customers off its systems if they were using their domains for bad purposes.

In another positive development, Oversee.net recently signed a deal with security research firm Team Cymru to share data about malicious attacks, badware, etc.

Domain parking companies are at a disadvantage when it comes to “bad host” lists. But Oversee.net’s experience shows that parking companies can also take steps to limit their exposure.


© DomainNameWire.com 2011.

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Why domain parking companies get named on “bad host” lists

August 7, 2012Domain Parking, Domaining, Domainnamewire, hostexploitComments Off on Why domain parking companies get named on “bad host” lists

Old data leads to parking companies landing on malware lists.

Last October Oversee.net was named the “#1 Bad Host” by HostExploit, a group that compiles data about malware and other nefarious things on the web.

It’s not the first time a domain parking company or registrar has been called out by HostExploit.

So why is it that domain parking companies land on these bad lists?

At a high level, it’s all about old data.

“There’s a big misunderstanding about the parking industry as a whole,” explains Aaron Kvitek, VP, Marketing & Communications at Oversee.net. “It’s not just on HostExploit’s part, but also their data providers.”

The problem is that domain parking companies frequently park recently expired domain names. These domain names may have been used for nefarious purposes before they expired, and data providers don’t update the change of ownership for around ninety days.

HostExploit and similar groups depend on these data providers for data about which domains are being used for bad purposes.

“The parking companies that have the domains parked on their platforms are going to be flagged by those data providers even though the domain has changed ownership and is in no way, shape, or form spreading malware,” said Kvitek.

Registrars also get dinged for their customers’ activities. While registrars can generally police what happens with domains on their network, it’s impossible to stamp it out.

Since Oversee.net previously owned Moniker, it was penalized with both parked domains and when Moniker registrants were up to no good.

Although Moniker was taken off Oversee.net’s network in May, it will still end up hurting Oversee.net in HostExploit’s next report because of the data lag.

So can’t groups like HostExploit just get their data providers to refresh their data more often or track changes in domain ownership? Kvitek said it’s just not a high priority for data providers. (Google is one of the largest).

Oversee.net is no longer ranked the #1 Bad Host. Kvitek says the company took steps to better filter the domain names it was buying to avoid those with known problems.

“They are always going to slip through the cracks, but we got a little better at that,” he said.

Moniker also worked to move customers off its systems if they were using their domains for bad purposes.

In another positive development, Oversee.net recently signed a deal with security research firm Team Cymru to share data about malicious attacks, badware, etc.

Domain parking companies are at a disadvantage when it comes to “bad host” lists. But Oversee.net’s experience shows that parking companies can also take steps to limit their exposure.


© DomainNameWire.com 2011.

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VeriSign blames domain monetization for lower renewal rate

July 26, 2012Domain Parking, Domaining, Domainnamewire, Uncategorized, VeriSign, vrsnComments Off on VeriSign blames domain monetization for lower renewal rate

Lower than usual renewal rate blamed on search engine changes.

Verisign had its second best quarter ever for new domain name registrations last quarter, but its renewal rate was lower than usual.

The company cites two reasons. First, there were large promotions by domain registrars a year ago (apparently mostly from one large registrar) that led to an uptick in new registrations that came up for renewal last quarter.

Second, and more interesting, Verisign blames “search engine adjustments”.

…search engine adjustments made over the past several months affected the economics, which drove domain monetization rates in the first half of 2012. While monetization rates have increased for better performing sites, lower performing sites do not seem to be benefiting.

This is somewhat perplexing. The company clearly refers to domain name monetization in its call, but it seems that it’s talking more about auto generated or low quality web sites. Google did take efforts in recent months to kick parked domains out of its index. But the context of the call also seems to refer to web sites.

In other notable Verisign news, the company announced that it will start providing on its web site more frequent updates to the .net and .com domain name base.


© DomainNameWire.com 2011.

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Sedo adjusts earnings guidance down, but there’s a silver lining for domain parkers

June 11, 2012Domain Parking, Domaining, Domainnamewire, sedo, sedo holding, tobiasComments Off on Sedo adjusts earnings guidance down, but there’s a silver lining for domain parkers

Sedo paying out more to top domain parking clients.

Sedo Holding has lowered its earnings forecast for the current year due to “confirming margin development in Domain Marketing in the second quarter 2012.”

While this may seem like a bad thing, there’s a silver lining for some of Sedo’s larger domain parking clients. When asked for comment, Sedo.com CEO Tobias Flaitz told Domain Name Wire:

Sedo Holding AG is the publicly traded parent company of Sedo and our sister company affilinet. Sedo Holding’s update indicates an adjustment of the expected earnings for 2012 to fit in line with current economic trends and a Sedo initiative to provide a higher payout to valuable customers. The combination of Sedo’s highly professional domain parking and trading offers gives domain owners the optimum possibility to monetize best and participate in market trends. With several months of consecutive growth, and record high domain prices in March 2012, the forecast is still very positive.

If a parking company’s earnings forecast is adjusted downward in part because it’s paying out more to its most valuable clients, that may be a good thing for some Domain Name Wire readers…


© DomainNameWire.com 2011.

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Related posts:

  1. Sedo Switches to Estimated Earnings for Domain parking
  2. Sedo Revenue Down But Earnings Up
  3. Sedo Holding Revenue Drops, Value of Domain Portfolio Falls

Oversee.net’s fifth employee returns to DomainSponsor role

May 30, 2012Domain Parking, Domaining, Domainnamewire, domainsponsor, mike song, Oversee.netComments Off on Oversee.net’s fifth employee returns to DomainSponsor role

Mike SongMike Song, an early Oversee.net employee, has returned to the company as an account manager.

Song was hired by the company in 2003 after it launched the DomainSponsor domain parking service. He was the fifth employee of the company. He later held positions in operations and portfolio acquisitions with DomainSponsor.

Song left Oversee.net in 2008 to join MediaTrust, according to his LinkedIn profile. At MediaTrust he was a manager of business development.

He will report to Sam Tseng, Director of Sales at DomainSponsor. Tseng is another long time Oversee.net employee who also joined the company in 2003.


© DomainNameWire.com 2011.

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Related posts:

  1. DomainSponsor Sues Publisher for Parking Domains It Didn’t Own
  2. DomainSponsor to add non PPC links?
  3. Jim Grace jumps from DomainSponsor to Domain Holdings

Jim Grace jumps from DomainSponsor to Domain Holdings

April 11, 2012Domain Parking, Domaining, DomainnamewireComments Off on Jim Grace jumps from DomainSponsor to Domain Holdings

Long time DomainSponsor account manager moves to Domain Holdings.

A well known face (and mustache) in the domain industry is changing jobs.

Jim Grace has left Oversee.net, parent company of DomainSponsor, after over seven years. He will be joining Domain Holdings as Director of Monetization.

Grace will be responsible for growing the company’s Domain Power monetization platform.

Domain Holdings was founded by long time domainer Chad Folkening as well as John Ferber, co-founder of Advertising.com. A number of domain industry employees have landed in its stables over the past year.


© DomainNameWire.com 2011.

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Related posts:

  1. Former Sedo broker Frank Aiello Joins Domain Holdings
  2. Sharing Domain Parking Stats is Easy with DNW Certified Stats
  3. DomainSponsor Speaks Common Sense

Marchex shutting down domain parking program

March 30, 2012Domain Parking, Domaining, DomainnamewireComments Off on Marchex shutting down domain parking program

Marchex to no longer park domains for customers.

Marchex is officially shutting down its domain parking program for clients.

Wait. What’s that, you say? They have a parking platform?

Yes, but they’ve been in the process of scaling it back since at least 2008. In the first half of 2008 it grossed $5 million in revenues from its parking platform called SiteBox. It anticipated revenues of only $500,000 for the fourth quarter of 2008. I’m not aware of anyone who currently uses them.

The company sent a notice to clients today informing them that the domain parking program will shut down on May 1.


© DomainNameWire.com 2011.

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Related posts:

  1. Sharing Domain Parking Stats is Easy with DNW Certified Stats
  2. Marchex tests domain parking service, full of trademark typos
  3. Marchex Scales Back Domain Parking Service