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Amazon’s New Products and Its Domain Name Scorecard

September 28, 2011amazon silk, amazon.com, Domaining, Domainnamewire, kindle touch, kndle fire, UncategorizedComments Off on Amazon’s New Products and Its Domain Name Scorecard

Company gets key domains but misses some others.

Amazon.com released a slew of new products today: a new basic Kindle, the Kindle Touch, Kindle Touch 3G, Kindle Fire, and Amazon Silk.

The company is known for aggressively registering variations and typos of its brand names. Let’s see how they did for this product launch:

Kindle Fire – as I wrote about yesterday, Amazon bought this domain name. However, it appears someone else may have registered the typo wwwKindleFire.com.

Kindle Touch – Amazon registered KindleTouch.com through brand protection company Mark Monitor. KindleTouch3G.com was registered earlier this month by someone using a whois privacy service. My guess is it’s not Amazon since they would have picked it up through Mark Monitor.

Amazon Silk – Amazon has a new web browser but not the corresponding domain name AmazonSilk.com. It’s owned by a Brazilian company.

As of right now none of the domains here owned by Amazon are resolving.


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