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July 30, 2012Domain Sales, Domaining, Domainnamewire, Moniker,, work.comComments Off on buys domain name

Another confirmation that bought domain name.

In March I put together a fairly convincing argument that had purchased

Now we have another good confirmation: the nameservers on have changed to Here are the nameservers currently on the domain name:

In March I wrote about how all signs pointed to Salesforce having purchased the domain name. The whois record and brand protection company to whom the domain was registered was the same as, which recently purchased. had also been listed in a Moniker auction, and Salesforce has purchased multiple names through Moniker including

I happened to check the nameservers today when I noticed that acquired another domain,, using the same brand protection service.

Will be for Salesforce’s push into the human resources market? We’ll have to see.

© 2011.

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No related posts. can’t force owner of to hand over domain

January 6, 2012Domaining, Domainnamewire,, Policy & Law, salesforce.comComments Off on can’t force owner of to hand over domain loses dispute over domain name at National Arbitration Forum. has lost an attempt to get the domain name, which it said was similar to its domain name.

The registrant’s predecessor had registered the domain name before started using the domain name. As Elliot Silver pointed out when the case was filed, the domain name also had a page about the armed forces.

A three member National Arbitration Forum panel found that the domain name was not confusingly similar to a mark in which had rights. owner Internet Venture Holdings, Inc. was represented by John Berryhill.

I find this UDRP filing rather interesting since the company is savvy about the value of generic domain names. It purchased for $4.5 million and also owns (the sales price on was likely at least $2.6 million since a party bought it at auction for that much). CEO Marc Benioff even sold the domain name

For a company savvy about great generic domain names, why would it take this approach for

© 2011.

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  3. Breaking: Buys Domain Name

UBM Confirms Domain Name Sale at $4.5 Million

September 7,, Domain Sales, Domaining, Domainnamewire, Moniker, salesforce.comComments Off on UBM Confirms Domain Name Sale at $4.5 Million

Financial report mentions sale of “portfolio” of domains for $4.5 million.

We basically already knew that paid $4.5 million for the domain name But if you’re looking for a little bit more proof of the transaction price, you’ll find it in the seller’s 2011 first half financial report.

On page 35 of UBM Plc’s report it states:

On 2 June 2011, the Group sold a portfolio of domain names for total consideration of $4.5m (£2.8m). Profit after directly attributable costs of £2.5m was recognised on disposal.

The sale of was completed in the first week of June.

I find it interesting that the company refers to this as a “portfolio of domain names”, which means that more than just changed hands. But any other domains sold have negligible value compared to

According to, Salesforce was also the $2.6 million buyer of, which was listed at the same Moniker auction. I’m surprised about this given what I had heard about the buyer. But that would mean the company spent $7.1 million on domains brokered by Moniker.

© 2011.

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Related posts:

  1. Breaking: Buys Domain Name
  2. Latest Moniker Auction Tops $7.2 Million in Sales, Sales Price Around $4.5 Million
  3. $2.6 Million Sale Could Make Moniker Auction a Big One