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The most important .tv domain turns 10

September 6,, Domaining, Domainnamewire,, UncategorizedComments Off on The most important .tv domain turns 10

This one .tv domain name has bolstered the entire .tv namespace.

MLB.tvThe one .tv domain name that has done the most to build the .TV domain name brand turned ten last month.

And it doesn’t even resolve to a web site.

MLB.TV, Major League Baseball’s live game streaming service, launched at about this time in 2002. Since then it has delivered 1.5 billion live video streams. This season it is running at a clip of 1.1 million live video streams per day.

But MLB.TV is more of a brand than a .tv web site. If you type in MLB.TV you’ll be forwarded to a page on Also, a good percentage of viewers never type in the .tv to begin with; they either go to their team’s web site (e.g. or watch on their iPads and other mobile devices.

Still, MLB.TV has had a huge influence of the .tv domain name. Major League Baseball’s service has attracted lots of attention and media mentions, and the .tv branding has surely nudged other media executives to stake a claim to a .tv web address.

[Note: I'm not sure if Major League Baseball controlled the domain name in 2002 and started branding the service as .tv. I reached out to MLB Advanced Media's PR person yesterday and have not heard back.]

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VeriSign Drops Prices on Premium .TV Domain Names

March 19,, Domaining, Domainnamewire, UncategorizedComments Off on VeriSign Drops Prices on Premium .TV Domain Names

Cost to register premium .tv domains just dropped — including renewal fees.

Since its beginning, .TV’s commercialization was anything but a hit with domain investors. With steep, registry-set prices for premium domain names, the potential for investment returns was essentially wiped out by the registry. Not to mention that you had to renew at premium prices each year.

I just received an email from eNom — a partner of VeriSign’s with regards to .tv — saying that prices on premium .tv domains have been reduced:

Sshhh… we wanted to let you in on a little known secret!

Today, all Premium .tv domains were re-launched with a drastically reduced pricing structure and offered to a broader audience. A savvy audience looking to invest in prime internet real estate dedicated to interactive, new media such as video, streaming media, interactive games, and more!

What does this mean for you? This is a perfect opportunity for you to secure your premium .tv name before it’s too late!

Here are some prices for ‘premium’ .tv domains: $500 $2,060 $810 $250 $880 $590 $410

Additionally, any premium .tv domain name registered on or after March 19 will renew at standard prices rather than premium.

Some of these domains at the lower prices seem like they might be good development opportunities. However, the lower registry prices may put a damper on existing .tv portfolios, and the timing could lower expectations for Sedo’s upcoming .tv auction. Additionally, those that registered premium .tv domains prior to now and still have to pay premium renewal fees might protest.

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Related posts:

  1. Breaking: VeriSign Hikes Domain Prices Again
  2. GoDaddy Drops .Net and .Org Prices
  3. Domainers Don’t Care if VeriSign Increases Prices