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Archive for the ‘.web’ Category formally announces bid for .web

May 30, 2012.web, Domaining, Domainnamewire, new tlds, Uncategorized, web.comComments Off on formally announces bid for .web formally announced .web application., parent company of Network Solutions and, formally announced its bid for the .web top level domain today.

Of course, we’ve known about the company’s plans since at least October of last year. The company has been taking pre-reservations on its web site. The company also applied for a trademark on .web (that will be rejected) and said it’s been using it in commerce since last June.

I suspect ICANN may receive more applications for .web that any other top level domain. certainly knows it has a fight on its hand. It has posted .web pre-reservation terms that suggest it has superior rights to anyone else wishing to apply for the domain:

Since the “.WEB” TLD is obviously very similar to the trade name, trademarks, and the character string associated with the main web address,, it is clear that should be the company to operate and administer the .WEB™ domain registry and this is a role that expects to assume and looks forward to doing so. Moreover, the issuance of .WEB™ to anyone other than would not only infringe on the trademark rights in, but the use of .WEB™ by anyone other than would mislead and confuse consumers into thinking that any website with the .web suffix was associated with or sponsored by Therefore, has taken steps to secure the necessary approvals to operate and administer the .WEB™ domain name registry and remains committed to aggressively continue to pursue such approvals.

Language in the company’s press release is slightly less direct:

We believe we possess the natural platform from which to successfully market the new .WEB top level domain since we are the sole owner of the trademark as issued by the U.S. Patent and Trademark office,” Brown continued. “With the resources of a nearly $500 million company and the inherent marketing advantage of the name, we believe we have the best opportunity to initiate and accelerate .WEB’s adoption as a universally understood and accepted top level domain.

Somehow I don’t think these claims will hold up with ICANN.

© 2011.

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